About The A-Team
Located in Paso Robles, California, AR & Co. has been servicing Northern San Luis Obispo County, the Central Coast of California and a variety of companies around the United States for more than 13 years. The AR & Co. "A-Team" are thought leaders that continue to satisfy customers and clients alike with professional services in website development, organic search engine optimization, online marketing, publicity, social media, advertising, technical writing, results-only multi-media advertising campaigns, effective graphic design, promotional items, and public relations services. Please read more about the team of skilled graphic designers, project managers, and writers who make these successes possible.
Angela Robinson - Platz
Managing Partner and Founder
The A-Team is busy at work, creating, brainstorming, negotiating, sourcing, writing, ordering, designing, having fun and doing what they do best. Ms. Robinson leads the team but knows full well that without her A-Team, nothing happens. Robinson is a consummate professional and founded her company on the principles of hard work, dedication, loyalty, high ethical standards and creativity. Over the years she has worked with a variety of clients and takes pride in offering a quick response time. Every day, she oversees each client project and gives her utmost attention to detail and works closely with the A-Team to create superior results.
She holds a Bachelor of Science degree in criminal justice administration from San Jose State University. Prior to her graduation, she studied agriculture in 4-H and at Salinas High, general education at Hartnell College, Journalism, Mass Media and Television Production at Cuesta College and Agriculture Journalism at Cal Poly San Luis Obispo, CA. Volunteer work is extremely important to Ms. Robinson. In 2012, she pledged to donate agency services to one local charity per year to assist in promoting their annual fundraisers. She is a Past President of the Paso Robles Lions Club; the second woman ever to join the club and the first female president in its 76-year history. She currently serves as the Lions District 4-A3 Region L Chairperson. In 2008, she was awarded Lion of The Year, the first woman ever to receive the award. According to late Lion Dave Simpson, "She was voted Lion of the Year because of her dedication to the core humanitarian values held by the Lions Club organization such as generosity, compassion and concern for others less fortunate." Past volunteer work has included serving as the chairperson of the board of directors for a local children’s non-profit organization and serving as a court appointed special advocate for children removed from their homes.
Angela has been a San Luis Obispo County resident for more than 34 years. In her free time she enjoys gardening, bird watching, traveling with her husband, entertaining with friends and enjoying the outdoors with her Labradoodles "Daisy" and "Peanut."
Sophia works closely with Ms. Robinson to achieve the very best results on all client projects. She takes great pride in her work at AR & Co. and believes that Public Relations and Marketing are key components to any business’ success. As AR & Co.’s Marketing & Communications Coordinator, she is highly valued for overseeing multiple projects. Her consistent follow up and attention to detail, as well as Public Relations work and effective Social Media campaigns are in great demand. She has landed prime publicity placements for clients in local, regional and national printed and online newspapers, magazine as well as broadcast radio and TV programs. She utilizes her 10+ years of experience in public relations and marketing as well as the agencies’ valuable relationships to generate positive, lasting publicity and top-of-the-mind awareness for AR & Co.’s clients.
Sophia graduated from Cal Poly, San Luis Obispo, California, earning a degree in Business Marketing with a Minor in Wine & Viticulture. Prior to working for AR & Co. PR & Marketing, Sophia executed successful marketing campaigns for wineries in Paso Robles, CA and was the Event Coordinator for a worldwide 3-day Pinot Noir event based in San Luis Obispo county. Her expertise includes an exquisite eye for design and detail, marketing, event planning, organic search engine optimization, copywriting, and social media for wineries, businesses, artists and non-profit organizations. She is passionate about her field of work and enjoys helping businesses reach their greatest goals.
When Sophia is not working at AR & Co., she is planning and hosting educational blind wine tasting events for wine professionals throughout San Luis Obispo County. In her free time, she enjoys tending to her backyard vegetable garden and 13 chickens, backpacking in Big Sur, and taking ballroom dance classes.
Jr. Account Executive
Erin graduated from California State University, Fullerton with a bachelor’s degree in history. She has worked with a variety of local businesses, including Ernie Ball Strings & Accessories, New Times Media and, most recently, the non-profit Central Coast Children’s Choir where she worked for more than eight years as the Administrative Manager. She has also worked as a copywriter and designer for both national and regional brands. A skilled strategist and networker, Erin garners meaningful, measurable exposure for AR & Co. clients in local media outlets. Her background in media and advertising regularly proves to be an asset to our clients when communicating ideas and concepts.
Erin enjoys spending free time with her husband and two daughters. She loves live music and performances—especially when her daughters are involved—but also calls herself a movie buff and is an avid reader and gardener.
Jr. Account Executive
Stephanie earned a bachelor’s degree in business with an emphasis in marketing from San Diego State University. She has more than seven years of experience in national television media buying, working with clients in a wide array of fields, such as automotive, e-commerce, theatrical, financial, and consumer products. She has not only successfully managed multiple, large-scale national media campaigns, but has also successfully overseen clients’ promotional elements, including commercial integrations into programming. Stephanie is originally from the Central Coast and recently moved back from the big city to enjoy the quieter country lifestyle. In her free time she enjoys the beach, hiking, running, camping, and helping her father raise Golden Retrievers.
Graphic Designer and Web Developer
After majoring in Graphic Communications at Illinois Central College, Brad served four consecutive years with the United States Marine Corps where he served with supply battalions, gaining expertise in supply acquisition along with business and fiscal administration. Born and raised in Illinois, the Marines were a catalyst in Brad’s relocation to beautiful California where he quickly learned to love the great outdoors and warm, sunny weather. He entered the field of commercial design in Orange County where he developed print advertising and marketing solutions for many recognized brands including Mirage Resorts, American Red Cross, Pfizer, Entrepreneur Magazine, Fantastic Sam’s and more. In the mid-90’s, Brad transitioned from print design to the new and exciting challenges of the World Wide Web, digital animation and video production. A man of many talents, Brad also enjoys restoring a 1979 vintage Airstream travel trailer and is currently writing a book on vintage trailer restoration.
Jamie is a professional writer with more than eight years of experience in marketing, journalism and public relations. As AR & Co.’s Senior Writer, she enjoys crafting clean, captivating copy for websites, press releases, brochures, email newsletters and any other form of written material our clients may need.
Born in San Luis Obispo, she was raised in Carlsbad in San Diego County. She spent a few years back east and abroad (testing out her foreign language acquisition) before returning to her native land for college. In her free time, she enjoys hiking, swimming and enjoying the outdoors.
Baxter is a seasoned marketing and sales expert with a long history of representing some of the county’s most acclaimed businesses and entities. He was previously the owner of his own advertisement firm where he handled strategic marketing, media buying, client relations, new business development, project management and more. He was also the Director of Sales and the Film Commissioner for the San Luis Obispo County Visitors and Conference Bureau for seven years. Boasting a passion and knack for running small-businesses, Baxter previously operated Mary Anne’s Hallmark store in Atascadero, managed several of the county’s upscale hotel properties and, most recently, led a private wine tourism company. An avid landscape artist and gardener, Baxter lives in the Santa Lucia Mountains with his wife of 30 years, their dog, Miss Penelope Moneypenny, and their cat, Lola.
Alex holds a Master’s Degree in Mechanical Engineering from Cal Poly San Luis Obispo. He began working for AR & Co., almost from the company’s inception, in graphic design and website development. Today Alex continues to consult with AR & Co. – assisting with computer networking, installation and maintenance. It has been almost twelve years since his initial employment at AR & Co., when he was still a graduate student at Cal Poly, San Luis Obispo, California.Originally from Russia, Alex came to the United States when he was just 12 years old and has been hard at work ever since. His very first job was selling firewood on the street corner in Bellevue, Washington– a job that undoubtedly taught him the value of hard work, interpersonal skills, and the importance of an education.
In 1998, Alex moved to San Luis Obispo to attend Cal Poly, and worked as many as three jobs at a time to put himself through college. He now works full time as an electromechanical engineer for an oil company. Previously, he has worked as an engineer for BMW, an independent electric car company, and a food processing facility, as well as a web and graphics developer for a technical school, developing advertising materials, a website, graphics, brochures and customer outreach materials.