AR & Co. PR & Marketing specializes in Web site optimization with the following services:

• Writing content in the forms of: web page content, service and product descriptions, articles about your company, newsletters, press releases, columns, blogs and more. All of our written content will include “Key Words” specific to your industry, product, and/or service which serve as search engine status tools
• Writing client Title Tags and Meta Descriptions to increase search engine status
• Increasing Web site visits via search engine status, online paid ads, and written content

At AR & Co. PR & Marketing, we know Web sites are an integral part of any business. Scroll down to see some examples. Skilled web designers and programmers from our collaborative business partner Clever Concepts can help you get that perfect Web site; positioning your company or product while at the same time custom programming the site so that it is easy for anyone on your staff to modify. AR & Co. can modify and update an existing design, update content and conduct regular maintenance to keep your website optimized and looking fresh. Whether you want to sell a product, send a message, offer a service, impart news, or simply let people know how to reach you, a professional Web site can help you achieve your goals. Choosing the best web or graphic design and content will have the most impact for your marketing and advertising needs. Here are a few things to consider before you begin your web building:

• Know what makes your company and/or product better or unique
• Make a list of key search engine words that target your company and/or product
• Be sure of what you want to say – develop key messages
• Update often – change is good and customers appreciate a fresh look
• Ask for feedback from your customers – let them know their opinion matters

AR & Co. coordinates with the experts at Clever Concepts to help you through the complexities of web building. We strive to be a source and expert in professional advertising and marketing. Clever Concepts specializes in building content management systems, an in-depth process that creates a custom built site rather than using a template. This process allows clients to change or update their web page content with great ease and without any specialized training or additional software. To be the most effective marketing tool, you need a website with dynamic design, eye-grabbing graphics, and creative, compelling content. By adding cross-links, your customers will be able to navigate your web page quickly and easily. The objective of our two companies is to help you create a unique design that will drive traffic to your site and increase your visibility and exposure. The easier it is for the public to find you, the greater the potential for sales.

AR and Company Public Relations and Marketing is an American company located in Paso Robles, California in Northern San Luis Obispo County. Halfway between Los Angeles and San Francisco, AR & Co. has been servicing the Central Coast of California for over six years and continues to satisfy customers and clients alike with professional services in marketing, advertising, technical writing, graphic design, promotional items and design, and public relations. AR & Co. has clients all over the United States and as its clients grow, so does the company.

Scroll below for a selection of website and graphic design samples provided by Clever Concepts.

“What do you call a website that never changes? A cobweb.” – John Gerstner